Ninah A. Waminaje: Driving Innovation Through User-Centered Design and Research
In the evolving digital landscape, creating experiences that are intuitive, inclusive, and impactful requires

User Experience (UX)/User Interface (UI) Designer | Researcher
more than design skills—it demands empathy, research, and strategy. Ninah A. Waminaje, a UX/UI Designer and Researcher based in London, exemplifies these qualities. With a background in Computer Science and advanced training in User Experience Engineering from Goldsmiths, University of London, she has built a career focused on delivering meaningful user experiences across industries.
Ninah combines her expertise in experimental design, quantitative research, and UX methodologies to transform complex problems into seamless digital solutions. Whether redesigning government websites to improve accessibility or leading multi-channel design projects in travel and hospitality, her work consistently demonstrates the power of design to improve lives.
Her career reflects versatility—spanning public service, private consultancy, financial services, and creative industries—highlighting her ability to adapt and deliver results in diverse contexts.
PROFESSIONAL EXPERIENCE SNAPSHOT
| Role | Organization | Duration | Key Contributions |
| Information Systems Specialist | Sheffield City Council | Oct 2024 – Present | Designed microsites and forms to improve usability; conducted user research; led website redesign usability testing; reduced calls to council by enhancing clarity and self-service. |
| UI/UX Designer & Researcher | Nokturnal Space Limited | Jul 2022 – Oct 2024 | Delivered design solutions for clients in travel, hospitality, fashion, energy, and education; improved a travel app leading to 10% user growth; revamped a workflow app boosting employee satisfaction by 40%. |
| Social Media Manager | Treatsbynines | Jan 2020 – Aug 2022 | Developed and executed digital marketing strategies for food and entertainment industry clients; optimized paid campaigns for maximum ROI. |
| Executive Assistant | Bank of Industry Limited | Jul 2021 – Jul 2022 | Managed director’s calendar and communications; reduced response times by 30%; safeguarded client information for high-net-worth individuals. |
| Event Planner (Freelance) | Self-Employed | Nov 2020 – Feb 2022 | Planned and executed events, managing budgets, vendors, and client requirements. |
| IT/Technical Support | Global Oceon Engineers Nig. Ltd | Mar 2019 – Sep 2019 | Implemented server maintenance programs reducing downtime by 20%; provided IT support with 95% employee satisfaction. |
EDUCATION
- Master’s Degree, User Experience Engineering – Goldsmiths, University of London (2022 – 2023)
- Bachelor’s Degree, Computer Science – Bingham University, Karu
- Certifications: Web Design (Udemy), Digital Marketing (Udemy), Leadership and Intelligence (Bank of Industry)
TOP SKILLS & EXPERTISE
- UX/UI Design & Research
- Experimental Design & Quantitative Research
- Adobe Creative Suite & Figma
- Digital Marketing & Content Strategy
- IT Support & Technical Problem-Solving
- Stakeholder Communication & Leadership
Ninah A. Waminaje is more than a designer—she is a strategic innovator who bridges research, creativity, and technology to deliver user-centered solutions. Her journey reflects resilience, adaptability, and a commitment to creating digital experiences that matter.
Connect with her on LinkedIn: www.linkedin.com/in/adamiloninahwaminaje
Portfolio: www.ninahwaminaje.com




